Tuesday, April 29, 2008

- Presenting...Marsha Zinberg, Executive Editor

Marsha ZinbergI'm delighted to present Marsha Zinberg, Executive Editor, Feature and Custom Publishing.

Her extensive knowledge of Harlequin authors and titles is based in part on her tenure—she's celebrating her 25th anniversary with the company in July.

She began as an assistant editor with Superromance and from there worked her way up the ladder to Senior Editor of Superromance, a position she held for 7 years, before becoming Senior Editor and Editorial Co-ordinator of Special Projects.

But I should let her tell you about what she does in her own words—I know I will never get it all straight!

"I am responsible for limited continuity projects, all backlist programs: Reader's Choice, The New York Times Bestselling collection, The Diamond Collection in honor of Harlequin’s sixtieth anniversary, etc., the Anthology program, the NASCAR program and the More Than Words program. I also handle all Direct-to-Consumer only projects.

"What I love about the diversity of the programs I manage is the opportunity it affords me to acquaint myself with rising stars and new voices within the company. I'm able to offer them—as well as authors with whom I’m more familiar—projects that are outside the familiar series world. These projects, because they are unusual or sometimes innovative, allow authors to really flex their writing muscles and grow in new and surprising ways!

"I am always on the lookout for authors with particular knowledge of the NASCAR world and the ability to craft a romance that fits comfortably in that world. At present, we are producing NASCAR stories that are shaped by a bible, but authors able and willing to write this specific type of story are people I would be happy to be in contact with.

"In addition, I like to pepper our anthology program, which features novellas, with new voices, because these stories are often seen as ‘classics with a fresh twist.’ It’s often an author’s home editor who brings these up-and-comers to my attention.

“I treasure the associations I’ve developed within the writing community….some of which go back more than twenty years. They’ve certainly enriched my life and enhanced my store of knowledge—whether of geography, esoteric occupations or interpersonal relationships! And I feel fortunate that I am in a profession in which I can continue to learn no matter how ‘routine’ the assignment may initially appear.

Thank you,

Marsha

With the number of titles Harlequin publishes in series, the strength and creativity of the author base and the increased flexibility and scope of the formats available, the publishing and reissue opportunities have continued to grow over the years.

I have been in this business so long I remember the days when no one could understand why anyone would ever reissue a series romance, much less publish titles outside of the series program!

We've come a long way, Baby....

And when it became clear that those little one-off ideas had become an ongoing part of Harlequin's business, Marsha stepped up to coordinate and build that program.

Marsha shared that when she's not on the job, she spends as much time as possible with her large extended family, and her two grandsons, who are 2 ½ years and 3 1/2 months old, respectively. And she’s very excited about an acquisition contracted for the end of July: a new granddaughter! There’s also volunteer work, flower arranging, gardening, theatre and decorating to keep her busy. I might add very busy!

Of course, Marsha is always reading something, and she added that she never underestimates, either in art or in life, the advantages of a well-constructed, complex plot and excellent characterization.

Thank you, Marsha, for visiting.

14 comments:

Kimberly Van Meter said...

I love this blog. So informative. Please keep it coming.

Hello Marsha! So nice to read about your accomplishments within the publishing world. Congrats on your newest grandbaby!

Isabel Swift said...

Kimberly:

Thank you for stopping by & for your very kind words. Appreciate it!

Janet Spaeth said...

First off, I have to say that I love that photograph. Very striking!

And I like the new acquisition--what fun that will be! Maybe there'll be a sequel?

Isabel, this is a great blog. I just found it and I'm enjoying it so much--I've gone through the past interviews, too. Thanks so much for doing it!

Isabel Swift said...

Janet: delighted to have you come visit! And having the editors contribute has been great. I've known many of them for years, and have still learned new things from their interviews.

stephe said...

My biggest quandry is deciding whether to comment here or on LiveJournal. LOL! I'll simply go back and forth. How about that? :D

Thanks for continuing to introduce us to the Women of Harlequin, Isabel.

Shirley Hailstock said...

Me too, to all the people saying they love these editor posts. I love them too. And that is a great photo of Marsha.

And while I'm here, let Marhsa know I'd love to be part of that NASCAR program. I enjoy the books.

Shirley

Isabel Swift said...

Stephe: good to see your versatility & welcome! This address gets more traffic than LJ & I post everything here, where I sometimes hesitate on LJ, thinking it should be more journally & less business.

Shirley: can't access email right now, but will let MZ know & you should alert your editor.

Ally Anderson said...

I agree with what Kimberly said. Fabulous information. Thank you Marsha for telling us about what you do and what programs you're in charge of. :)

marsha zinberg said...

Hello everyone!
thanks so much for your greetings, comments and congratulations!
Hi yourself, Kimberly, Janet and Ally. I'm glad you enjoyed the information. Sometimes the variety of programs I work on can be a bit daunting to the uninitiated, so if anything is unclear, don't hesitate to contact me.
Hi Shirley! nice to hear from you! I had no idea you were interested in NASCAR, but will keep it in mind down the line.
Thanks again for the greetings! It was lovely to connect with you!
Marsha

Isabel Swift said...

Marsha thanks for taking the time to respond & sharing--I know your workload is intense! I love the accomplishments you & your team has delivered in charting new editorial territory, keeping titles available and providing new opportunities for authors and new reading experiences for readers.

Jessica said...

Okay, I know this is shallow, but I love that picture. She looks GORGEOUS and so very classy.

Barbara Bretton said...

Marsha, July is going to be an amazing month! Congratulations all around. (And yes Marsha =is= gorgeous.)

Isabel Swift said...

Barbara--good to "see" you! And I've passed your nice comments on to Marsha. I was wondering if black & white portraiture adds that aura of movie star glamor to the right photo. I think I recall a lovely B&W head shot of you, Barbara!

Nancy Warren said...

Marsha, I am always amazed at all you do, and always with such class and grace.

Congrats on all the good news.

Nancy